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Business Intelligence

Your numbers have
something to say.
We translate.

Dozens of automated insights analyse your revenue, team, services, customers, and geography. Then tell you exactly what's working, what's not, and what to do next.

Intelligent Insights EngineForecasting Built InReady-to-Use Email Templates7 Analytics TabsGeographic Intelligence
Information vs Intelligence

The difference between data and intelligence

Typical analytics show you what happened. Here is what actual business intelligence looks like.

Typical Software
Petboost Intelligence

"You had 247 appointments this month."

"247 appointments, up 14%. Tuesdays are 40% empty. Moving 3 waitlisted Saturday clients would unlock $780/month."

Revenue bar chart with no context.

Revenue trend with comparison overlay, forecast projection, and an insight explaining why March dipped.

Team listed in a table with appointment counts.

Utilisation bars (booked vs available hours), revenue per hour, workload balance insights, and dependency risk alerts.

Export to CSV. Figure it out yourself.

A full library of pre-written email drafts, personalised and ready to review: rebook reminders, VIP thank-yous, vaccination alerts, puppy welcome messages, and more.

Intelligence Engine

Insights that explain themselves

Every observation tells you what happened, why it matters, and what to do next. Tap the help icon to see exactly how the numbers were calculated, step by step, using your real data.

  • Plain-language observations with highlighted key values
  • Step-by-step calculation explainers using your real numbers
  • Action buttons that link directly to the relevant page or draft an email
  • 5 tones: positive, warning, tip, neutral, and attention-needed
Dozens of Insight Types - Across every tab and deep dive
Petboost insight card with step-by-step calculation explainer dialog showing how revenue per hour was derived
Revenue trend chart with comparison and forecast overlays showing period-over-period growth
Forecasting

See what is coming, not just what happened

Compare against up to 3 prior periods, averaged and overlaid directly on your charts. Forecast forward using day-of-week weighted projections with trend detection.

  • Period comparison: grey dashed overlay of historical averages
  • Forecast projection: violet line extending your trend forward
  • Tap the forecast badge to see exactly how projections were built
  • Deep dive forecast with min-max confidence band from 3 periods
±30% Trend Capping - Prevents extreme projections
Team Analytics

Know exactly how your team performs

Utilisation calculated from actual working hours, not assumptions. A part-timer working 3 days and fully booked shows high utilisation, not low.

  • 12 insight types: workload, revenue per hour, pacing, dependency risk
  • Utilisation bars: green (80%+), amber (50-80%), red (below 50%)
  • Efficiency index ranking across revenue, volume, and value
  • Duration variance badges flagging training opportunities
Team tab showing utilisation progress bars, performance table, and workload balance insight
Marketing Ideas tab showing data-driven campaign suggestions with ChatGPT and Canva prompts
Marketing Ideas Engine

Data-driven campaign ideas, generated for your business

Your customer data powers a marketing ideas engine that surfaces campaign opportunities specific to your client base. Doodle breeds in your area? Senior pets approaching milestones? Lapsed regulars drifting away? Petboost spots the patterns and suggests the campaigns, complete with ChatGPT prompts and Canva design briefs you can copy and deploy immediately.

  • 100 campaign ideas across 7 categories: segmentation, pet lifecycle, seasonal, geographic, service, team, and community
  • Each idea backed by real data: "You have 34 Cavoodles. Consider a Doodle Day promotion."
  • Ready-to-paste ChatGPT prompts and Canva design briefs for every idea
  • Only shows ideas where your data supports them: no empty suggestions
100 Campaign Ideas - Data-driven and personalised
Ready-to-Send Emails

From customer segment to sent email in one tap

A library of 100 pre-written email templates, each targeting a specific customer segment identified from your real data. Lapsed clients, puppy birthdays, vaccination expiries, VIP thank-yous, card-on-file requests: every segment is calculated automatically, every email is personalised with pet and owner names, and every send is one tap away.

  • 100 email templates across retention, pet lifecycle, health, payments, upsell, booking, and appreciation
  • Customer segments calculated in real time: "12 clients haven't visited in 90+ days"
  • Personalised with {firstName}, {petName}, and {businessName} placeholders filled automatically
  • Bulk BCC for small segments, individual send mode for larger campaigns
100 Email Templates - Segmented and personalised
Ready-to-send email carousel showing personalised email templates with segment sizes and one-tap send
Geographic Intelligence

Map your revenue by suburb

5 interactive map modes reveal where your revenue comes from, where your customers are, and where growth opportunities hide. Filter by day of the week to spot weekday demand patterns.

  • Revenue bubbles sized by suburb revenue, shaded by avg value
  • Customer dots colour-coded by booking recency
  • Boundary mode with weekday filtering for demand patterns
  • Top 15 suburbs ranked by revenue with progress bars
Geographic Intelligence map showing revenue bubbles by suburb with revenue-by-suburb table
Everything You Get

A complete intelligence suite, not a dashboard

Every capability is designed to answer “so what?” and suggest “now what?” Not just charts. Actual business advice.

Dozens of Insight Types

Data-driven observations across every tab and deep dive.

Revenue up 14% vs last period. Tuesdays are 40% empty.

Move 3 Saturday waitlist clients to Tue for $780/month extra.

Team Utilisation

Booked hours vs available hours, based on actual schedules.

Sarah
91%
James
48%
Emma
72%
Forecasting

Day-of-week projections with trend detection.

HistoryForecast
11 Email Templates

Pre-written, personalised, one tap to draft.

Rebook reminderReady
VIP thank-youReady
Senior pet careReady
Geographic Intelligence

Revenue, customers, and demand mapped by suburb.

5 map modes
Calculation Explainers

Every insight shows its working. No black boxes.

Total revenue$12,400
÷ Booked hours156 hrs
= Revenue/hour$79.49
Period Comparison

Compare against up to 3 prior periods.

Period 1
Period 2
Current
Forecast
4 Deep Dives

Cross-dimensional analysis your accountant would charge for.

Appointments
Pet Demographics
Revenue Forecast
Geographic
Smart Filters

Drill into any team member or service.

Team memberSarah
ServiceFull Groom

Filters applied to revenue, volume, trends

CSV Export

Tab-specific data exports for every view.

DateRevenueApptsAvg
Mon$1,24014$89
Tue$6808$85
Wed$1,42016$89
Built for Every Pet Business

Intelligence that speaks your language

Whether you are a solo groomer or a multi-location operation, the insights adapt to your business type and scale.

Dog Grooming Salon

"Your Labradoodle full grooms average 85 minutes but you charge the same as a 60-minute Cavoodle groom. Breed-based pricing could add $320/month."

  • ·Revenue per grooming hour by service type
  • ·Service efficiency scatter chart
  • ·Pricing opportunity insights
  • ·Puppy pipeline: doodle breeds needing grooms soon

Mobile Dog Grooming

"60% of your revenue comes from 3 postcodes. Two adjacent suburbs have zero customers but high pet density."

  • ·Geographic Intelligence: 5 map modes
  • ·Revenue per hour (critical for mobile)
  • ·Day-of-week patterns by suburb for route planning
  • ·Suburb boundary analysis with weekday filtering

Dog Walking & Pet Sitting

"Rebook rate is 72%, but 8 clients who booked weekly have not rebooked in 30+ days. One-tap email drafts are ready."

  • ·Rebook rate and booking frequency analysis
  • ·Customer acquisition pace projections
  • ·Cancellation pattern detection by day
  • ·Staff loyalty rate (client retention to staff)

Dog Daycare & Boarding

"12 clients exhaust their 10-visit packs in 3 weeks. 60% historically repurchase within 7 days. The other 40% need a nudge."

  • ·Package revenue share and cash flow preview
  • ·Vaccination expiry monitoring
  • ·Team utilisation per carer
  • ·Outstanding payments with bulk charge

Veterinary & Specialist

"Average appointment value is $180 but ranges from $95 to $420. Top 10% are specialist consultations from returning clients."

  • ·Revenue concentration analysis
  • ·Client lifetime value estimates
  • ·Senior pet portfolio (7+ years)
  • ·$100 club: premium appointment analysis

Multi-Location Operations

"Sarah at Location A earns 30% more per hour than the team average. What is she doing differently?"

  • ·Full 12-insight team intelligence suite
  • ·Service efficiency comparison across staff
  • ·Geographic coverage across locations
  • ·Dependency risk alerts by location
What Sets Us Apart

What makes this different

Typical analytics show you what happened. Here is what separates Petboost.

Tells you what to do, not just what happened

Prescriptive, Not Descriptive

Every insight follows the pattern: what happened, why it matters, what to do next. With one-tap action buttons that take you directly to the relevant page or draft an email.

Competitors: Standard analytics dashboards
Every insight shows its working

Transparent Calculations

Tap the help icon on any insight to see exactly how the numbers were derived, step by step, using your real data. No black boxes. No "trust us" numbers.

Competitors: Typical reporting tools
Not generic appointment analytics

Built for Pet Businesses

Breed-driven economics, multi-pet household value, vaccination expiry monitoring, package depletion forecasting, seasonal demand patterns. Domain intelligence no generic tool can offer.

Competitors: General-purpose reporting
See what is coming, not just what was

Forward-Looking

Day-of-week weighted forecasting with trend detection, revenue projections with confidence bands, vaccination expiry monitoring, and package depletion alerts.

Competitors: Historical reporting
200 data-driven ideas with AI prompts

Embedded Marketing Ideas Engine

100 campaign ideas and 100 ready-to-send email templates, each backed by your real customer data. Segmented audiences, personalised messaging, ChatGPT prompts, and Canva design briefs: from insight to action in one tap, not a separate tool.

Competitors: Standard data export
Geographic intelligence for local businesses

5 Map Modes

Revenue by suburb, customer dot maps, team coverage, weekday demand patterns, and suburb boundary analysis. See exactly where your business thrives and where opportunities hide.

Competitors: Not typically available

Trusted by Australian Pet Businesses

G2 reviewsCapterra reviewsGetApp reviewsSoftware Advice reviews

"Best in market software for Pet Care industries. Support is amazing and the software is the best on market for pet industries. I've worked in software and marketing prior to owning my own pet care business, and could tell immediately that Petboost was something unique."

Hollywoof Walks logo
Hollywoof Walks

Hollywoof Walks

Hollywoof Walks

"I am very excited and glad I went with them, the pricing structure makes sense and they are working very hard to make this the number one pet booking system in Australia. The customer service is out of this world, they focus on what animal businesses actually need and listen to their clients."

My Dogs Daycare logo
Sacha

Sacha

My Dogs Daycare - QLD

"Petboost has truly been a saving grace! As a platform that's actually all-in-one, it has streamlined so much, saving me time and reducing costs. One of the biggest time-savers has been the automated invoicing feature. I no longer have to chase clients for late payments or spend hours preparing invoices manually."

Trail Sniffers logo
Camille Hartnett

Camille Hartnett

Trail Sniffers - NSW

"Just try it, you won't look back. The moment I turned Petboost on for my business, I never looked back. I haven't had a single missed payment or no-show. I no longer have to manually reconcile payments either. Now I can finally get time to do other things in my business instead of sitting in front of a screen for 'admin days'."

Hound Health Bondi logo
Annika Le Rade

Annika Le Rade

Hound Health Bondi - NSW

Reporting & Intelligence Questions

Everything you need to know about getting answers from your data.

Stop guessing. Start knowing.

Your business has a story to tell.
We will translate it.

Dozens of automated insights, revenue forecasting, team utilisation, ready-to-use email templates, and geographic intelligence. Built for pet businesses that want to run smarter, not harder.