Petboost Logo
News

Di Marco Family Office Backs Petboost heading into 2026

TechnologyOne founder Adrian Di Marco OAM continues to support Petboost through the Di Marco Family Office, backing our mission to build purpose-built software for Australian pet care businesses.

Frazer McLeodFrazer McLeod
29 January 20264 min read
Adrian Di Marco OAM, founder of TechnologyOne and investor in Petboost

Quick Answer

The Di Marco Family Office, led by TechnologyOne founder Adrian Di Marco OAM, has invested in Petboost since 2022, continuing their support as we build purpose-built software for the pet care industry.

Di Marco Family Office Backs Petboost heading into 2026

TechnologyOne founder Adrian Di Marco OAM continues to support Petboost's growth

Adrian Di Marco OAM, founder of Australia's largest enterprise software company TechnologyOne ASX: TNE, has backed Petboost through his Family Office since 2022. As we enter 2026, we're proud to share that Adrian continues to support our mission to build purpose-built software for Australian pet care businesses.

Adrian's ongoing investment reflects his belief in vertical SaaS: industry-specific software that solves problems that generic software can't. It's the same "playbook" that made TechnologyOne an $8.9 billion company serving government, education, and healthcare.

Adrian Di Marco OAM
Founder, TechnologyOne (ASX: TNE) ยท Investor since 2022
"Streamlines Pet Businesses & Delivers Outstanding Value"
"The Pet industry is highly fragmented, with no clear SaaS solution winner. Petboost has built a total all-in-one solution specifically for the global Pet industry that streamlines pet businesses and delivers outstanding value. The traction gained by Petboost since the release of its first production version in late 2025 has been outstanding. This is a massive global market opportunity. This latest fund raise will allow Petboost to consolidate their offering in Australia over the next 12 months, before expanding globally."

About Adrian Di Marco OAM

Adrian Di Marco founded TechnologyOne ASX: TNE in 1987 from a demountable office in a Brisbane car park. Today, the company is valued at over $8.9 billion and serves government, universities, and hospitals across Australia, the UK, and New Zealand. He led TechnologyOne to one of the most successful ASX floats of the dot-com era in 1999 and served as CEO for 30 years.

In January 2025, Adrian was awarded the Medal of the Order of Australia for his contributions to information technology and the community.

Through the Di Marco Family Office, he invests in SaaS companies with strong recurring revenue and deep understanding of their target markets. Learn more about Di Marco Group.

About Petboost

Petboost provides all-in-one booking and business management software for Australian pet care professionals. The platform serves groomers, dog walkers, daycares, trainers, and boarding facilities with purpose-built tools designed for the specific needs of pet care businesses.

The company was founded by Frazer McLeod and Mohamed Abed. Abed was a founding team member at WhistleOut before its acquisition, then founded Call of Service, which was acquired by ASX-listed Hipages ASX: HPG. McLeod brings experience from co-founding Hound Health Bondi with his wife, Annika McLeod, as well as enterprise experience at Woolworths ASX: WOW B2B arm, Woolworths At Work & Payments business, WPay.


For media enquiries, please contact us at press@petboost.com.au

Frazer McLeod

Frazer McLeod

CEO & Co-Founder

Frazer co-founded Hound Health Bondi and built Petboost to solve the problems he experienced running a pet business firsthand.

Ready to try?

See Petboost in action

Join many Australian pet businesses saving 20+ hours every week with intelligent automation.