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Petboost Company Update: 2026

New plans for every business size, plus a sneak peek at the features you've been requesting. Here's what's coming to Petboost in 2026.

Frazer McLeodFrazer McLeod
5 January 20265 min read
Happy dogs at a pet daycare facility representing the diverse pet businesses Petboost serves

Quick Answer

Petboost is launching three new plans in 2026 designed for businesses at different stages, from solo operators to multi-location facilities. The 2026 roadmap includes reporting & analytics, AI features, custom forms, 2-way SMS, and social media booking integration.

You Asked. We Listened. Here's What's Coming.

Happy New Year! ๐ŸŽ‰

2025 was a big year for pet businesses on Petboost. You told us what works, what doesn't, and what you desperately need to run your business without the chaos.

We listened. And we spent the holidays building.


3 New Plans. 3 Different Business Sizes. Zero Guesswork.

We've completely redesigned our pricing around real customer feedback, not arbitrary tiers that force you to pay for features you'll never use.

Whether you're a solo groomer working from a home salon, a growing daycare with a small team, or a multi-location boarding facility, there's now a plan that actually fits how you operate.

Simple. Transparent. Built for where you are and where you're going.

See the new plans โ†’


The Conversations That Shaped 2026

Every feature on our roadmap started with a real conversation. Here's what you told us:

"I'm spending hours every week exporting to spreadsheets just to see if I'm actually making money. It's catch-up work I shouldn't have to do."

๐Ÿฉ Grooming Studio, Brisbane

"I miss calls while I'm mid-groom, then forget to call back. I've definitely lost bookings because of it โ€” customers are booking with competitors who make it easier."

๐Ÿฉ Grooming Salon, Melbourne

"I was on my phone at 10pm texting customers. I need work and personal separate, but I don't want another app to juggle."

๐Ÿ• Dog Daycare, Sydney

"I ask every new puppy school client about behaviour issues and vet details, but I have nowhere to actually store it. It's all on paper or in my head."

๐Ÿฆฎ Puppy School, Brisbane

"People find us on Google and Instagram but then have to call or email to book. Half of them never do โ€” they just go somewhere else."

๐Ÿฆฎ Dog Trainer, Sydney

"I'm chasing vaccination records constantly. Then a dog shows up for daycare and I realise their C5 expired last week."

๐Ÿ• Dog Daycare, Melbourne


Now, The Fun Part: Here's What We're Building

We're not just tweaking things. We're building the features pet businesses have been asking for since day one.

๐Ÿ“Š Reporting & Analytics

Finally see what's actually happening in your business.

No more exporting to spreadsheets. No more "I think we're doing okay?" Revenue, bookings, trends: all in one dashboard.

This was your #1 most-requested feature, so we're shipping it first.


๐Ÿค– AI That Actually Helps

Not a gimmick. Not a chatbot that says "I don't understand."

We're exploring AI that genuinely makes your life easier:

  • An AI receptionist that handles customer enquiries 24/7 (because you shouldn't miss bookings while you're mid-groom)
  • Ask your business anything: "What's my revenue this month?" "Who's booked tomorrow?"
  • Insights that surface patterns you'd never spot yourself

We're only building this if it's actually useful. Tell us what would help โ†’


๐Ÿ“ Custom Intake Forms & Fields

Collect what you need. Not what we decided you need.

Behaviour notes. Allergies. Vet details. Emergency contacts. Preferred treats. Fear triggers.

You decide what's required at booking, and it's all right there when the pet arrives.


๐Ÿ“ฑ Your Own Business Phone Number + 2-Way SMS

One number. All your texts. No more "which thread was that in?"

Get a dedicated business number (optional add-on). Customers can reply to reminders, and you'll see their messages right in Petboost.

Your personal phone stays personal.


๐Ÿ“จ Integrated Email Inbox

Stop tab-hopping to find that one email.

Customer emails, SMS, bookings, and payments: all in one view. Context without the chaos.


๐ŸŒ Google & Meta "Book Now" Buttons

Turn your Google Business Profile and Instagram into booking machines.

When someone finds you on Google or scrolls past your Insta, they book directly into Petboost.

No phone tag. No DM tennis. No lost leads.


๐Ÿ–ผ๏ธ Photo Report Cards

Send branded summaries with photos after each appointment.

Your customers share them. Their friends see them. You get word-of-mouth without lifting a finger.


๐Ÿ’‰ Smarter Vaccination Tracking

Automated reminders when C5s and kennel cough are due.

Plus compliance checking at booking, so you're not chasing paperwork the morning of.


This Is Your Roadmap Too

We're co-designing 2026 with businesses like yours. If any of these features would change how you work, hit reply and tell us. It directly influences what we build next.

Here's to less admin, more dogs, and a huge 2026.

The Petboost Team

Frazer McLeod

Frazer McLeod

CEO & Co-Founder

Frazer co-founded Hound Health Bondi and built Petboost to solve the problems he experienced running a pet business firsthand.

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