Every message,
delivered.
Automated reminders that eliminate no-shows. A 2-way inbox for real conversations. Your own dedicated number. Smart credit management that never lets you run dry.
From automated reminders to real conversations
Start with automated notifications included in your plan, then upgrade to 2-way messaging when you are ready.
Included SMS
1-way automated
Zero-effort automated notifications included with Business Pro and Max plans. Every important message, sent at the right time.
Messaging Pro
2-way add-on
Upgrade to a real 2-way messaging inbox. Your customers can reply to your SMS and you respond from the Petboost dashboard.
Branded SMS
Your business name
Your customers see your business name instead of a phone number when they receive your SMS. Professional from the first character.
Before
+61 4XX XXX XXX
Reminder: Your appointment is tomorrow at 10am
After
Paws & Claws Grooming
Reminder: Your appointment is tomorrow at 10am
The difference between hoping and knowing
Most pet businesses still send manual reminders or none at all. Here is what changes when SMS is built in.
Manually texting each client from your personal phone the night before.
Automated reminders sent at the perfect time for each service. Zero effort.
Clients see a random number they do not recognise and ignore the message.
Your own dedicated business number. Clients know it is you and reply directly.
No idea if the message was delivered or if the client read it.
Delivery tracking for every message: Sent, Delivered, or Failed — with status indicators.
Buying SMS packs from a third-party provider and copy-pasting numbers.
Credits included in your plan. Top-up packs that never expire. Auto top-up so you never run dry.
When clients reply, the message goes to a personal phone with no context.
Full inbox with threads, contact info panel showing pets, upcoming appointments, and owner details.
Text your clients right from Petboost
No more juggling your personal phone. Have real SMS conversations with clients, attached to their profiles, inside your dashboard.
Real conversations, not blasts
Clients reply directly to your messages. You respond from a threaded inbox inside Petboost, with full context on their pets and bookings.
Your own number
Messaging Pro gives you a dedicated Australian phone number. Clients save it, recognise it, and trust it.
Book while you chat
See upcoming appointments, pet profiles, and client history right alongside the conversation. No switching apps.
SMS features that actually matter
Not just sending messages. A complete messaging infrastructure designed for pet businesses.
12+ Notification Types
Reminders, confirmations, cancellations, drop-off, pick-up, running late, payment failed, Friday lookahead, and more. All automatic.
Configurable Timing
Set reminder lead time per service type. Dog grooms get 24 hours. Daycare gets the Friday before. Your rules.
2-Way Inbox
Full conversation threads with search, filters, starring, and archiving. See who replied, who needs a response.
Dedicated Number
Your own Australian business phone number. Not a shared pool. Clients save it and reply directly.
Delivery Tracking
Every message shows Sent, Delivered, or Failed status. Know your reminders actually reached the client.
Smart Credit System
Plan credits reset monthly. Pack credits never expire. Plan credits are used first. No wasted money.
Auto Top-Up
Choose a credit pack tier and auto-purchase kicks in when your balance hits zero. You never run dry mid-month.
Custom SMS
Send ad-hoc messages to any client. Up to 1,600 characters. Perfect for personalised updates or check-ins.
Recovery SMS
AI-drafted win-back messages for clients who have not booked in a while. Templates ready to send.
SMS Payment Links
Send a payment request via text. The client taps the link and pays instantly. No awkward chasing.
SMS that speaks your industry
Whether you are a solo mobile groomer or a multi-location daycare, SMS helps you communicate the way your clients expect.
Dog Grooming Salon
"Hi Sarah, just a reminder that Max is booked for a full groom tomorrow at 10am. See you then!"
- ·Appointment reminders with pet names and service details
- ·Pick-up alerts when the groom is almost done
- ·Custom follow-up SMS for rebooking
- ·Payment link SMS after the appointment
Mobile Dog Grooming
"Hi! I am 15 minutes away for Bella's groom. Can you please have her ready? Reply to this number anytime."
- ·Running late and arrival notifications
- ·Dedicated number so clients recognise you
- ·2-way messaging for last-minute changes
- ·SMS recovery for clients who have not rebooked
Dog Walking
"Reminder: Charlie and Daisy are booked for their group walk tomorrow at 7:30am. See you at the park!"
- ·Automated reminders with multi-pet support
- ·Drop-off and pick-up notifications
- ·Package balance alerts when credits are low
- ·Recovery SMS for lapsed regular walkers
Dog Daycare
"Rocky has been picked up at 4:15pm. He had a great day! Book again for next week?"
- ·Drop-off confirmation and pick-up alerts
- ·Automated Friday lookahead for the week ahead
- ·Package depletion notifications
- ·2-way inbox for parent questions during the day
Dog Training
"Reminder: Puppy foundations class starts this Saturday at 9am. Please bring treats and a lead."
- ·Course session reminders with instructions
- ·Rescheduled and cancelled class alerts
- ·Custom SMS with homework or tips
- ·Bulk reminders for group class attendees
Multi-Location Operations
"All locations, one inbox. Each with its own dedicated number, unified in one dashboard."
- ·Dedicated number per location
- ·Unified inbox across all sites
- ·Team-based message assignment
- ·Centralised credit management
SMS credits included in every plan
Most businesses never hit their included limit. Top up if you need more, or let auto top-up handle it.
Included SMS Credits
Automated notifications, reset monthly
Calendar Lite
Not included
Business Pro
500/mo
Business Max
1,000/mo
Messaging Pro Add-On
2-way messaging for Pro & Max plans
Branded SMS
Show your business name instead of a phone number
What makes Petboost SMS different
Built for Australian pet businesses, not a generic SMS gateway bolted on.
Australian Infrastructure
Messages are sent via Sinch Australia. Lower latency, higher delivery rates, and compliance with Australian telecommunications regulations. Not an afterthought bolted onto a US platform.
Dedicated Numbers
Messaging Pro gives you your own Australian phone number. Clients save it, recognise it, and reply to it. Not a random number from a shared pool that changes every month.
Smart Credit Pooling
Monthly plan credits reset each billing cycle. Purchased pack credits never expire and are only used after plan credits are exhausted. No wasted money. Auto top-up means you never run dry.
2-Way Conversations
Clients can reply to your messages and you respond from a full threaded inbox in the Petboost dashboard. See their pets, upcoming appointments, and contact details in the side panel.
Per-Service Timing
Groom reminders 24 hours before. Daycare reminders on Friday. Training reminders 48 hours ahead. Set the ideal timing per service — not one blanket setting for everything.
Built-in Compliance
STOP/HELP keyword handling is built in. Daily per-client rate limits prevent over-messaging. Delivery reports confirm every message reached the client. No compliance surprises.
Design Principle
One click, not three.
We count clicks like a chef counts ingredients. Create an appointment in one click. View a customer in one click. Toggle AI with a keyboard shortcut.
Trusted by Australian Pet Businesses
"Best in market software for Pet Care industries"
"Support is amazing and the software is the best on market for pet industries. I've worked in software and marketing prior to owning my own pet care business, and could tell immediately that Petboost was something unique. There is nothing I dislike about Petboost: the owner and developer, Frazer, is making constant improvements, so I'm sure any small areas of opportunity are being addressed. We needed a system to improve efficiency with scheduling, notifications, communication and customer experience, and Petboost delivers that."
Jonathon & Chris
Hollywoof Walks
"The customer service is out of this world"
"You won't regret joining…it's the best. I own a dog daycare, grooming and training. I was using an American company for 6 years, which was ok but expensive, not a great system and to get any support took days. When I came to Petboost which is Ozzy owned I knew they were a small business but wanted to give them a go. I have been extremely impressed, the customer service is out of this world, they focus on what animal businesses actually need and listen to their clients. The pricing structure makes sense and is very affordable, it is very easy to use and navigate, and the way they have built the business reports and analytics is so impressive, easy to understand and personalised."
Sacha
My Dogs Daycare - QLD
"The automatic payments feature is a blessing"
"Streamlined Invoicing and Booking for Small Teams. I really like how much quicker and easier Petboost Business has become after the upgrades. The automatic payments feature is a blessing as it helps me not to stress, and the self-booking option for clients is amazing for my business! These features ease the mental load and reduce manual admin tasks, allowing me to focus on what I do best."
Fion Chen
Fion's Dog Training - NSW
"Clear, Client-Friendly Booking Tool with Responsive Support"
"As a dog trainer it is difficult to find software that does all of the things that you need it to do. Petboost is tailored specifically to the animal industry having features that no other booking system I have used previously has. I have worked in the industry for a number of years in grooming, daycare & training & have always had to use a mish mash of a number of systems & trackers to book & collect money. For my training business this software does everything I need it to do so I don't have to keep track of a number of different aspects across various platforms. It has simplified my life immensely."
Liz Dunn
Fetch & Focus - QLD
"I no longer have to chase clients for late payments"
"Petboost has truly been a saving grace! As a platform that's actually all-in-one, it has streamlined so much, saving me time and reducing costs. One of the biggest time-savers has been the automated invoicing feature. I no longer have to chase clients for late payments or spend hours preparing invoices manually."
Camille Hartnett
Trail Sniffers - NSW
"I haven't had a single missed payment or no-show"
"Just try it, you won't look back. The moment I turned Petboost on for my business, I never looked back. I haven't had a single missed payment or no-show. I no longer have to manually reconcile payments either. Now I can finally get time to do other things in my business instead of sitting in front of a screen for 'admin days'."
Annika Le Rade
Hound Health Bondi - NSW
SMS Messaging Questions
Everything you need to know about SMS with Petboost.
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Make it automatic.
Automated reminders, 2-way messaging, dedicated numbers, and smart credits. Built for Australian pet businesses that want to communicate professionally.