Petboost Featured in The Australian: Adrian Di Marco Investment Portfolio

Petboost has been named as a key investment in the venture capital portfolio of Adrian Di Marco, the founder of ASX 100 company TechnologyOne.

In a feature article published in The Australian, journalist Damon Kitney profiles Di Marco's transition from leading one of Australia's first software start-ups into a $5 billion public company, to his new life as a venture capitalist and mentor through the Di Marco Group family office.

About the Di Marco Group

The Di Marco Group's venture capital arm focuses on investing in SaaS companies that are building global solutions targeting specific sectors. With a portfolio of more than 40 businesses and a minimum seven-year view on all investments, Di Marco sees an opportunity to mentor and support the next generation of tech entrepreneurs.

Di Marco has taken a significant equity position in Tribe Global Ventures and invests directly in companies including Factory, Kanopi, Petboost, Respondent, Restoplus, Zipline, and Ezycollect.

What this means for Petboost

Having the backing of one of Australia's most successful technology founders is a strong endorsement of Petboost's mission to transform how pet businesses operate. Di Marco's experience scaling TechnologyOne from a start-up to an ASX 100 company, competing against Oracle and SAP, brings invaluable strategic guidance to our team.

His philosophy of backing founders, providing patient capital, and holding teams accountable to their numbers aligns perfectly with how we approach building Petboost: with discipline, transparency, and a long-term view.