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Customer & Pet CRM

Know Every Customer. Know Every Pet.

Centralised profiles for customers and pets. Health records, vaccination tracking, service history, grooming notes, and photos. Everything in one place.

1
Source of Truth
100%
Pet Visibility
Instant
Context
Customer profiles
Pet profiles
Vaccination tracking
Service history

Full Context at Every Appointment

When a pet arrives, your staff knows everything they need to know.

Sarah Mitchell

Customer since 2022

Phone0412 345 678
Emailsarah@email.com
PaymentVisa •••• 4242
PetsMax, Luna
Total Spend$2,340

Max

Golden Retriever • 4 years

Weight32 kg
Vaccinations✓ Current
Last Visit15 Jan 2025
Total Visits24

⚠️ Note: Sensitive ears. Extra gentle when drying.

Complete Customer & Pet Management

Everything you need to deliver personalised service.

Customer Profiles

Complete customer records with contact details, payment methods, communication preferences, and relationship history.

Pet Profiles

Dedicated profiles for each pet: breed, age, weight, temperament, and special needs. Link multiple pets to one customer.

Health Records

Track ongoing health information, allergies, medications, dietary requirements. Flagged for staff visibility during appointments.

Vaccination Tracking

Store vaccination records with expiry dates. Auto-block bookings for expired vaccinations.

Service History

Complete appointment history for every pet. See past services, staff notes, photos, and observations. Every visit builds a richer picture, so next time your team knows exactly what happened.

Grooming Notes

Per-pet notes that persist across appointments. "Sensitive ears, extra gentle." Staff sees notes before starting.

Pet Photos

Upload photos to pet profiles. Before/after grooming shots, injury documentation, identification photos.

Tags & Segments

Tag customers and pets for easy filtering. VIP clients, difficult dogs, and loyalty members. Your custom classifications.

Vaccination Tracking & Compliance

Track vaccination records and enforce policies.

Upload Records
Store vaccination certificates with expiry dates. Customers can upload via self-service portal.
Auto-Block Expired
Booking engine automatically checks vaccination status. Block expired pets or allow with staff override.
What Sets Us Apart

Competitive Advantages with Petboost

These aren't trivial feature differences. They're architectural advantages that solve real customer pain points.

Your 24/7 Virtual Receptionist

Lifecycle Automation

Automate as much or as little as you want, from booking to payment. With 50%+ of appointments self-service and 70%+ booked after hours, your front desk runs itself. Customers book, confirm, pay, and get reminded without a single phone call.

  • Self-service booking 24/7
  • Automated SMS & email reminders
  • Terms & vaccination checks
  • Payment pre-authorisation
  • Automatic invoicing & receipts
  • Auto-charge after service
Competitors: All-or-nothing automation
Magic Availability Check + Quick Create

Dual Booking Modes

Two modes for different workflows. Magic Availability Check handles availability-checked bookings with confidence. Quick Create gives you direct control to schedule without restrictions.

  • Self-service with availability checks
  • Direct diary control when needed
  • Choose based on your workflow
  • Best of both worlds
Competitors: Single rigid booking system
Secure, Seamless & Automated

Seamless, Secure Payments

Get paid automatically. Built-in invoices branded with your logo, colours & ABN. Connect to Xero Bank Feeds for seamless accounting. We use Stripe under the hood to securely manage all payment processing.

  • Card on File (auto-charge)
  • SMS Payment Link
  • In-Person Card Terminal
  • Pre-Auth for No-Show Protection
  • Branded Invoices with ABN
  • Xero-ready accounting via Bank Feeds
Competitors: Manual payment collection
Sell Packages While You Sleep

Self-Service Packages

Customers buy 10-walk bundles at 3am, credits automatically apply at checkout. Lock in recurring revenue with zero admin work.

  • 5, 10, 20-pack bundles
  • 24/7 self-service purchase
  • Automatic credit deduction
  • Transparent balance tracking
Competitors: Manual tracking or no packages
Not Just Appointment Limits

Per-Resource Capacity

Never overbook your facilities. Set precise limits for every kennel, play area, grooming station, and van.

  • Per-resource capacity limits
  • Real-time utilisation tracking
  • Colour-coded timeline
  • Safety regulation compliance
Competitors: Simple daily appointment limits
Built-In, Not Bolted-On

Group Courses

Purpose-built for dog trainers. Not recurring appointments pretending to be courses.

  • Course Templates
  • Course Instances with real dates
  • Enrolment tracking
  • Attendance management
  • Lifecycle management
Competitors: Recurring appointments only
Know Your Numbers

Reporting & Intelligence

Dozens of automated insights analyse your revenue, team, services, customers, and geography. Period-over-period comparisons, forecasting, and ready-to-use email templates.

  • Revenue & financial reports
  • Team performance analytics
  • Customer & geographic insights
  • Automated forecasting
  • Period-over-period comparison
  • Marketing campaign ideas
Competitors: Basic CSV exports or no reporting

Design Principle

Push, don’t block.

When you open a record, it slides in beside your view. It does not take over your screen. You never lose context. Your workflow is sacred.

G2 reviews
Capterra reviewsGetApp reviewsSoftware Advice reviews

Trusted by Australian Pet Businesses

"Switching to Petboost has been fantastic"

"Our whole process of switching from our old software to Petboost has been fantastic. Frazer has been incredibly supportive from day one, which made the changeover feel smooth and well guided. Now we can manage all our services easily in one place, and the ability to combine both daycare and grooming bookings has been especially helpful. Petboost is not only easy to use and logical, but the pricing is very competitive. It's also a big plus that it's Australian owned and operated. Streamlining communication between clients and the business, while also reducing admin time, has been amazing. It's made things feel much more organised and easier to manage day to day."

Houndz Paradise logo
Annie

Annie

Houndz Paradise

"Best in market software for Pet Care industries"

"Support is amazing and the software is the best on market for pet industries. I've worked in software and marketing prior to owning my own pet care business, and could tell immediately that Petboost was something unique. There is nothing I dislike about Petboost: the owner and developer, Frazer, is making constant improvements, so I'm sure any small areas of opportunity are being addressed. We needed a system to improve efficiency with scheduling, notifications, communication and customer experience, and Petboost delivers that."

Hollywoof Walks logo
Jonathon & Chris

Jonathon & Chris

Hollywoof Walks

"The smart way to run your business"

"All services are available easily, it provides so much information about how our business is running, the support is above and beyond. Everything we need to run our business in 1 place. We expanded from grooming to add full services including behavioural training, boarding, and daycare. It's everything in one place that other systems either didn't offer or cost an exorbitant fee."

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Melissa M.

Melissa M.

McKinnons - NSW

"Switched from a US system after 6 years. Never looked back."

"You won't regret joining…it's the best. I own a dog daycare, grooming and training. I was using an American company for 6 years, which was ok but expensive, not a great system and to get any support took days. When I came to Petboost which is Ozzy owned I knew they were a small business but wanted to give them a go. I have been extremely impressed, the customer service is out of this world, they focus on what animal businesses actually need and listen to their clients. The pricing structure makes sense and is very affordable, it is very easy to use and navigate, and the way they have built the business reports and analytics is so impressive, easy to understand and personalised."

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Sacha

Sacha

My Dogs Daycare - QLD

"The automatic payments feature is a blessing"

"Streamlined Invoicing and Booking for Small Teams. I really like how much quicker and easier Petboost Business has become after the upgrades. The automatic payments feature is a blessing as it helps me not to stress, and the self-booking option for clients is amazing for my business! These features ease the mental load and reduce manual admin tasks, allowing me to focus on what I do best."

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Fion Chen

Fion Chen

Fion's Dog Training - NSW

"Clear, Client-Friendly Booking Tool with Responsive Support"

"As a dog trainer it is difficult to find software that does all of the things that you need it to do. Petboost is tailored specifically to the animal industry having features that no other booking system I have used previously has. I have worked in the industry for a number of years in grooming, daycare & training & have always had to use a mish mash of a number of systems & trackers to book & collect money. For my training business this software does everything I need it to do so I don't have to keep track of a number of different aspects across various platforms. It has simplified my life immensely."

Fetch & Focus logo
Liz Dunn

Liz Dunn

Fetch & Focus - QLD

"I no longer have to chase clients for late payments"

"Petboost has truly been a saving grace! As a platform that's actually all-in-one, it has streamlined so much, saving me time and reducing costs. One of the biggest time-savers has been the automated invoicing feature. I no longer have to chase clients for late payments or spend hours preparing invoices manually."

Trail Sniffers logo
Camille Hartnett

Camille Hartnett

Trail Sniffers - NSW

"Zero missed payments. Zero no-shows."

"Just try it, you won't look back. The moment I turned Petboost on for my business, I never looked back. I haven't had a single missed payment or no-show. I no longer have to manually reconcile payments either. Now I can finally get time to do other things in my business instead of sitting in front of a screen for 'admin days'."

Hound Health Bondi logo
Annika Le Rade

Annika Le Rade

Hound Health Bondi - NSW

CRM Questions

Everything you need to know about Petboost customer and pet management.

1800 291 005