Every Petboost business gets a free, branded microsite with services, pricing, and online booking. Built with local search best practices and designed to support discoverability. No website needed.

Frazer McLeod

19 Feb 2026

10 min read

Petboost Reporting and Intelligence dashboard showing analytics, forecasting, and marketing campaign tools

Product Updates

Petboost February 2026 Product Releases: Some of the Biggest Updates Yet

A massive product release covering Reporting & Intelligence with forecasting, period comparison, marketing campaign ideas, geographic intelligence, plus appointment management upgrades and much more.

How to Send Marketing Emails That Actually Reach Your Clients' Inboxes

A practical guide for pet business owners on email deliverability. Covers Gmail and Outlook rule changes, authentication (SPF, DKIM, DMARC), plain text vs HTML templates, list hygiene, and why most pet businesses should skip Mailchimp.

The 2026 Pet Business Marketing Content Calendar: 240+ Awareness Days, Free Download & iCal Import

The only marketing content calendar built for pet groomers, dog walkers, pet sitters, and trainers. 240+ pet industry awareness days for 2026 with marketing tips, a printable planner, and a free iCal download.

12 Ways to Use Geographic Intelligence to Run a Smarter Pet Business

Petboost now maps your revenue, customers, and team activity by suburb. Here are 12 practical ways to use geographic data to maximise earnings and eliminate waste in your pet business.

Beyond "Dog Lovers in 20km": A Pet Business Guide to Hyper-Local Meta Ads

Advanced guide to Facebook and Instagram ad targeting for Australian pet businesses. Covers presence vs interest, pin-dropping, exclusion zones, behavioural layering, and custom audiences.

Local Paws, Local Leads: A Pet Business Guide to Google Ads Geo-Targeting

Learn how to set up Google Ads geo-targeting so your pet business only pays for local leads. Covers radius targeting, presence settings, exclusions, and negative keywords.

The Complete Dog Grooming Business Checklist: From ABN to First Booking

The ultimate dog grooming business checklist for Australia. Covers business registration, insurance, pricing, policies, operational setup, and going digital with a booking system.

Petboost for Dog Daycare: The Complete Setup Checklist

The complete checklist for setting up your dog daycare on Petboost. Step-by-step setup for play areas, capacity, packages, vaccination compliance, and self-service booking.

Petboost for Pet Boarding: The Complete Setup Checklist

The complete checklist for setting up your boarding facility on Petboost. Step-by-step setup for kennels, stay appointments, tiered pricing, vaccination compliance, and care notes.

Petboost for Dog Trainers: The Complete Setup Checklist

The complete checklist for setting up your dog training business on Petboost. Step-by-step setup for training packages, session notes, consultation funnels, and mobile training.

Petboost for Puppy School: The Complete Setup Checklist

The complete checklist for setting up puppy school on Petboost. Step-by-step setup for course templates, age eligibility, enrolment management, and attendance tracking.

Petboost for Dog Walkers: The Complete Setup Checklist

The complete checklist for setting up your dog walking business on Petboost. Step-by-step setup for walk packages, service areas, recurring bookings, and automatic payments.

Petboost for Pet Concierge: The Complete Setup Checklist

The complete checklist for setting up your pet concierge service on Petboost. Step-by-step setup for vacation packages, visit documentation, service zones, and automation.

Petboost for Canine Rehab: The Complete Setup Checklist

The complete checklist for setting up your canine rehab practice on Petboost. Step-by-step setup for treatment notes, equipment capacity, vet reports, and therapy packages.

Petboost for Multi-Service Businesses: The Complete Setup Checklist

The complete checklist for setting up your multi-service facility on Petboost. Step-by-step setup for unified scheduling, linked checkout, cross-department capacity, and reporting.

From Solo Operator to Business Owner: The Mindset Shift Nobody Talks About

The transition from doing the work to running the business is the hardest thing you'll do. Here's what to expect, what it feels like, and how to know you've made it.

Di Marco Family Office Backs Petboost heading into 2026

TechnologyOne founder Adrian Di Marco OAM continues to support Petboost through the Di Marco Family Office, backing our mission to build purpose-built software for Australian pet care businesses.

How to Collect and Use Customer Feedback to Improve Your Pet Business

Most pet businesses don't systematically collect feedback. Here's how to gather it, what to ask, how to respond to negative reviews, and how to turn feedback into action.

8 Signs of a Healthy Pet Business (And How to Achieve Them)

How do you know if your pet business is actually healthy? Here are 8 signs that separate thriving operations from struggling ones — and how to achieve them.

Building a Team Culture in a Pet Business: Beyond the Hire

Hiring is the beginning, not the end. Here's how to build a team culture that keeps good people, reduces turnover, and creates a business that doesn't depend entirely on you.

Prepaid Packages That Actually Sell: Pricing Psychology for Pet Services

Design prepaid package bundles that customers want to buy. Pricing psychology, bundle sizing, and how to present packages that drive repeat bookings.

The Pet Humanisation Trend: What It Means for Service Businesses in 2026

Australians are spending more on their pets than ever, treating them as family members. Here's what this shift means for grooming, daycare, boarding, and training businesses.

5 Signs Your Dog Walking Business Needs Better Systems

Is your dog walking business held together with spreadsheets and text messages? Here are the warning signs it is time to upgrade your systems.

Petboost Company Update: 2026

New plans for every business size, plus a sneak peek at the features you've been requesting. Here's what's coming to Petboost in 2026.

GST and BAS for Pet Businesses: What You Need to Know

Understand GST requirements, BAS lodgement, and tax obligations for Australian pet service businesses. Practical guide for groomers, daycares, and trainers.

How to Price Dog Boarding and Daycare Services in Australia (2026 Guide)

A practical guide to pricing boarding and daycare services in Australia: rate benchmarks, pricing models, package structures, peak-period pricing, and when to raise your rates.

How to Handle Difficult Client Conversations in Pet Businesses

The matted dog, the chronic no-show, the pricing complaint, the incident: every pet business faces difficult conversations. Here's how to handle them professionally.

Starting a Dog Daycare in NSW: Complete Compliance Guide

Everything you need to know about starting a dog daycare in New South Wales. Council regulations, insurance, facility requirements, and licensing.

Understanding Seasonality in Australian Pet Services: When to Push and When to Rest

Pet services demand isn't flat. Understanding the seasonal curves for grooming, boarding, daycare, and training helps you plan pricing, staffing, and marketing throughout the year.

Automating Your Pet Business: A Complete Guide to Saving 15-25 Hours/Week

Automate reminders, payments, follow-ups, and more. Pet businesses report saving 15-25 hours per week with intelligent automation.

Client Onboarding Done Right: The First Impression That Keeps Them Coming Back

The first visit determines whether a client comes back or tries someone else. Here's how to nail the onboarding experience from booking to follow-up.

Pet Business Technology Trends 2026: What Australian Businesses Need to Know

Key technology trends shaping the Australian pet services industry in 2026. From smart scheduling to payment automation, here is what is driving growth.

The Economics of Add-On Services: Turning $80 Grooms into $120 Appointments

Add-on services are the easiest way to increase revenue without adding a single new client. Here's the maths behind why they work and how to implement them.

The Rise of Multi-Service Pet Businesses in Australia

Why pet businesses are expanding to offer daycare + grooming + training under one roof. Benefits, challenges, and how to manage complexity.

Starting a Pet Boarding Business in Australia: What You Need to Know

Boarding is one of the fastest-growing pet services in Australia, but it comes with unique regulatory, facility, and operational requirements. Here's what you need before you open.

5 Ways to Reduce No-Shows at Your Pet Business

Proven strategies to reduce appointment no-shows at your grooming salon, daycare, or training business. Includes automation tips and policy templates.

How to Build a Referral Engine for Your Pet Business

Word of mouth is the #1 client acquisition channel for pet businesses. Here's how to turn happy clients into a systematic referral machine.

How to Price Dog Grooming Services in Australia (2026 Guide)

Learn how to set competitive dog grooming prices in Australia. Covers size-based pricing, add-ons, packages, and when to raise your rates.

Building SOPs for Your Pet Business: A Practical Framework

Standard Operating Procedures sound corporate. But they're the difference between a business that depends on you and one that can run without you.

Daycare Capacity Management: Sessions, Resources, and Overbooking

Master dog daycare capacity management. Set up sessions, manage play areas, prevent overbooking, and optimise your daily operations.

7 Financial KPIs Every Pet Business Owner Should Track

Revenue is vanity, profit is sanity. Here are the 7 financial metrics that tell you whether your pet business is actually healthy.

Fear-Free Frameworks: Low-Stress Handling as a Differentiator

How "low-stress handling" is becoming a marketable differentiator for Australian pet businesses. Frameworks for reducing fear and anxiety during services.

Pet Business Insurance in Australia: What You Actually Need

Public liability, professional indemnity, care custody and control: here's what pet business insurance actually covers and what you need for grooming, boarding, daycare, walking, and training.

The Enrichment Standard: Why Structured Brain Games Win

Why leading daycares are moving from "free for all" play to structured enrichment. How brain games differentiate your daycare and justify premium pricing.

What Pet Parents Actually Care About (And It's Not What You Think)

Hint: it's not your equipment, your certifications, or your Instagram aesthetic. Here's what actually drives trust, loyalty, and referrals in pet care.

Surviving Silly Season: How Pet Businesses Can Prepare for Holiday Demand

Christmas, school holidays, and summer hit pet businesses all at once. Here's how to plan capacity, manage bookings, and come out the other side intact.

Automated Reminders: What the Research Shows About Missed Appointments

Evidence-based look at how SMS and email reminders reduce no-shows. Published research on reminder effectiveness for service businesses.

Hiring Your First Team Member: A Pet Business Owner's Guide

The leap from solo operator to employer is one of the biggest transitions in pet business ownership. Here's how to hire well, onboard right, and avoid common mistakes.

Parallel Capacity Logic: Avoiding the 8:01 AM Lobby Rush

How to set up your booking system so you never have 10 dogs in the lobby at once. Understanding parallel vs sequential capacity for pet businesses.

Your Google Business Profile is Your Shopfront: A Guide for Pet Businesses

Most pet businesses underinvest in their Google Business Profile. Here's how to optimise yours to get found, build trust, and win new clients.

Beyond the Paper Diary: The #1 Way to Reclaim Your Week

Why digital scheduling is the single most impactful change pet businesses can make. How moving from paper to online booking saves 10+ hours per week.

How to Build a Pet Business Brand That Clients Trust

Your brand is the reason clients choose you over the business down the road. Here's how to build a pet business brand that earns trust and drives referrals.

The Cost of a No-Show: A Calculator Framework for Pet Businesses

Calculate what no-shows really cost your pet business. A framework for understanding lost revenue and the business case for prevention.

The Australian Pet Services Industry: A 2025 Market Snapshot

A data-driven overview of Australia's booming pet services industry: ownership stats, spending trends, and what it means for grooming, daycare, boarding, and training businesses.

Standing Appointments: The Smarter Alternative to Grooming Subscriptions

Why recurring bookings beat subscription models for grooming salons. How standing appointments with automatic rolling schedules create predictable revenue without the complexity of memberships.

Incident Reporting 101: A Documentation Framework for Pet Businesses

How to document incidents professionally. A framework for recording scuffles, injuries, or accidents that supports your insurance and protects your business.

Annika Le Rade

25 July 2025Updated

9 min read